Siliccon Alley Insider reports on the revenue objectives of Google Apps for 2009. According to a source the Google Enterprise target is $ 10 Million …
… Two years after launching Apps, the source says, Google’s Enterprise division is targeting revenue of $10 million in 2009 (200,000 paid subscribers at $50 a pop). The same source says that, privately, some Google executives hope the company might hit $40 million of revenue in 2009 (800,000 subs at $50 a pop). Both of these numbers are a joke.
Why so little revenue? The source says Google is having a devil of a time persuading free Google Apps users to sign up for the paid version.
That said, the fact that Google is apparently having trouble building Apps into a real business does NOT mean that Apps isn’t a big threat to Microsoft. …
Source : Alley Insider
