Most companies are still not data-driven, and won’t be anytime soon

New Vantage Partners heeft een Interessant onderzoek gepubliceerd : Data and Innovation  – How Big Data and AI are Accelerating Business Transformation

Het rapport bevat een onverwachte trend; het aantal ‘data driven’ organsiaties daalt in plaats van te stijgen.

Most companies are still not data-driven, and won’t be anytime soon
Business adoption of Big Data and AI initiatives must be viewed through a long-term lens – as a process and a journey.  Only 31.0% of companies say they are data-driven.  This number has declined from 37.1% in 2017 and 32.4% in 2018.  We are headed the wrong direction.  Firms need to adopt a long-term approach, focusing on the complex cultural challenges as a starting point.

Lees wel het gehele rapport voor een goed totaalbeeld.

The 2019 edition of the New Vantage Partners Big Data and AI Executive Survey includes many results that are reasons for celebration. They include:

  • There was a higher participation rate in the survey than ever before, suggesting that more executives believe the topic is important.
  • 90% of those who completed the survey are “C-level” executives—chief data, analytics, or information officers. A decade ago, only one of these jobs even existed.
  • 92% of the respondents are increasing their pace of investment in big data and AI.
  • 62% have already seen measurable results from their investments in big data and AI (a bit less than in 2018, but still pretty good).
  • 48% say their organization competes on data and analytics. When Tom introduced this concept in 2006, perhaps 5% of large organizations would have said they did so.
  • 31% have a “data-driven organization,” and 28% a “data culture.” Granted that these are minorities, but perhaps it’s impressive that nearly a third of organizations have brought about these transformations.

The motivation for further change is also quite high, suggesting more movement in the future. 75% fear disruption from new entrants, and 88% feel greater urgency to invest in big data and AI. 92% are driven by positive objectives—transformation, agility, or competition—and only 5% are driven by cost reduction.