Microsoft uses software edge on Cisco in unified communications war

Very good article about Microsoft Unified communications and how a consistent strategy is paying off …

… Two years ago, Zeus Kerravala, a Yankee Group analyst, confidently recommended Cisco over Microsoft for most enterprise unified communications deployments. Today, the tables have turned somewhat, but the two competitors, and a host of bit players, continue to wage war over where unified communications is going, and who will take enterprises there.

"It’s pretty safe to go with Microsoft now," Kerravala said. "The thought process was that VoIP is the foundation for unified communications, which meant Cisco was pretty safe. I think the conversation has changed."

Strangely enough, he said, the strategies of the companies have remained fairly consistent. Microsoft has long approached unified communications from an email and software-centric world, while Cisco has brought its PBX legacy to bear with a strong voice message.

But enterprises’ definitions of unified communications and their expectations for the technology have changed. Two years ago voice was considered the cornerstone of any UC deployment, but that thinking — at least in some circles — has changed, Kerravala said.

"Presence is now the centerpiece of UC," he said. This pushes the advantage toward Microsoft and its rich ecosystem of software partners. …

Read on : SearchUnifedCommunications.techtarget.com