Clearly the uptake of Office is better than ever …
… Office 2007 on Windows is selling at roughly double the rate its predecessor, Office 2003, did in its first months after release, NPD analyst Chris Swenson said Wednesday. “Any way you cut it, the first six months, or a similar January-through-July period, or the first week or even the first month [of sales], no matter how you slice it, Office 2007 is selling much better than Office 2003 did,” said Swenson. …
… “Eighty percent of all copies sold at retail are this edition,” said Swenson. “When Microsoft came out with version 2.0 of [this package], it started seeing increases not only in unit volume, but also in dollars.” Swenson was referring to the licensing changes Microsoft made to the student-priced edition in 2003 that bumped up the number of allowed installs in the same household from one to three.
Second on Swenson’s list of reasons for Office 2007’s success is something Microsoft has little control over. “Part of it is clearly installed base,” he said. “There are roughly 100 million more PCs now than there were in 2001, so even if the same percentage of users buy Office, sales go up.” …
Source : InfoWorld.com
