Little behind on the press releases … This one is a prime example of :
1. the power of Microsoft’s partner Eco System
2. The strong Collaboration Platform in a hosted solution
3. Instant Value for an important market segment (SME)
Microsoft partners bring new service offerings to market using Microsoft’s Hosted Messaging and Collaboration solution.
… BARCELONA, Spain — Feb. 12, 2007 — Microsoft Corp. partners Dangaard Telecom, Carphone Warehouse Group PLC and Nordic retailer ONOFF today announced their move into the “push” e-mail market for small and medium-sized businesses (SMBs) and “pro-sumers” (early-adopter consumers). Using the Microsoft® Solution for Hosted Messaging and Collaboration (HMC), these partners will deliver mobile e-mail, packaged with a mobile device, to tap into the increasing demand for business e-mail on the go. For the mobile industry — from traditional to nontraditional mobile service providers and including operators, retailers and distributors — the HMC platform represents a significant opportunity to bring value-added services to market and generate new revenue. The announcement was made at 3GSM World Congress 2007 in Barcelona, Spain.
“The demand for mobile data services from small businesses is still relatively untapped, and we’re seeing the emergence of innovative new business models, based on our Hosted Messaging and Collaboration solution, to take advantage of this,” said Michael O’Hara, general manager for the Communications Sector at Microsoft. “Mobile phone retailers and distributors are constantly looking at ways to strengthen their established business models, and this provides them with an easy way to offer additional packaged services to their subscribers.” …